"Had a ton of fun at this local stand up race today in Costa Rica that turned into a hands down race because of the random downpours of rain. But the stoke was high, and the locals were fighting to wi…

HUGE slides, to crazy fast speeds, all while keeping his hands off the ground. Here is another example to show how dialed Cole Trotta is at downhill skateboarding. Always in the S1 Lifer Helmet.…

The Indy Jamma JonesWhat year were you born and where did you live? I was born in 1991 in Houston, Texas. We lived in Pearland, AKA Land of the Pears. I went to Austin for college and lived there fo…

As the leader in the protective gear industry we are constantly looking at ways we can improve the safety, quality and function of our products.Seeing the progression of athletes and riders pushing th…

No matter if it’s the west coast, or east coast, there is a good chance you’ll find Cole and Spud out skating. Always rocking the S1 Lifer.Shot in Seattle, WA and Asheville, NC #s1helmets…